A conversation in French | Simultaneous translation subtitles available in English and French
Introduction
This webinar offers a comparative exploration of the realities faced by two key figures in the museum sector. Through an interactive format, the discussion will highlight the similarities and differences between their experiences.
The webinar will begin with an overview of the current state of cultural philanthropy, highlighting the main trends, challenges, and developments shaping the sector.
By addressing key issues such as the diversification of funding sources, the political skills required for museum management, the alignment between mission and philanthropic expectations, and the role of museums in the democratization of culture, this webinar invites participants to rethink practices and models outside the traditional mainstream.
List of speakers
Introduction
Elisabeth Robinot (Co-director of PhiLab, UQAM)
Moderator
Caroline Bergeron (Program Director at the Faculty of Continuing Education, Université de Montréal)
Panelists
Wendy Reid (Honorary Professor, HEC Montréal)
Alexandra Grebenuk Roy (Head of Foundation and Development, Musée des métiers d’art du Québec)
Gabrielle Bouchard Executive Director and Chief Curator, Musée d’art contemporain de Baie-Saint-Paul)
Learn more about the speakers
Élisabeth Robinot : Élisabeth is a full professor in the Marketing Department at ESG UQAM. In 2018, she co-founded the Observatoire de la philanthropie with Professor Léo Trespeuch (EGUQTR). Since June 2024, she has co-directed PhiLab alongside Adam Saifer (UBC). Her work focuses on giving practices and their new formats, as well as the transformational dynamics of partnerships between foundations and businesses. She is particularly interested in contemporary social and environmental issues, convinced that grant-making foundations have an essential role to play in the current ecological transition.
Caroline Bergeron : A McConnell Fellow in Philanthropy and a Rising Star in Fundraising from the Canadian Council for Advancement in Education, Caroline holds a master’s degree in communication and has nearly 25 years of experience in philanthropy management. She has worked in major gifts at the Université de Montréal; in donation management and research and development at Bell Canada; and was involved in the launch of the Grande Bibliothèque as Director of Institutional Development. Since 2010, she has been responsible for the Certificate in Philanthropic Management, and since 2022, for the undergraduate micro-program in Nonprofit Fundraising and the Certificate in Multiplatform Journalism.
Wendy Reid : Wendy is currently an Honorary Professor of the Management department of HEC Montréal. Her research interests reside in the Arts and in nonprofit organizations, focused on leadership, governance, and philanthropy. In addition to the variety and richness of an over 25 year long professional career in the management of cultural organizations, she is a trained cellist and detains both an MBA and Ph.D. in Organizational Behavior from the York University of Toronto. Wendy also received the recognition of the American Marketing Association in 1989 for the Marketer of the Year Award.
Gabrielle Bouchard : Gabrielle is the Executive Director and Chief Curator of the Musée d’art contemporain de Baie-Saint-Paul. Since taking on this role in 2023, she has been committed to expanding the museum’s reach within its community by developing programs designed to make contemporary art more accessible, and she is actively involved in advocacy efforts to secure greater funding for regional museums in the future. She holds a bachelor’s degree in art history from McGill University and a master’s degree in cultural enterprise management from the École des hautes études commerciales at the Université de Montréal. She has served on numerous boards of directors over the past 10 years.
Alexandra Grebenuk Roy : Alexandra is an emerging professional in the field of philanthropy, having earned a degree in philanthropic management from the Université de Montréal. She has been working in the field for nearly seven years and is particularly passionate about cultural philanthropy, which she proudly represents as the Foundation and Development Manager at MUMAQ—the Musée des métiers d’art du Québec. She serves on the board of AFP Québec, where she champions culture among her colleagues. She has also recently been appointed secretary of the board of Conversations philanthropiques en culture. In her spare time, she volunteers on several committees in the field of education. Alexandra combines her efforts to support these two areas, with the goal of promoting the well-being of future generations.
