We generally define philanthropy in universal terms, as an altruistic impulse of wanting the greater good for all of humanity. However, when we take an empirical lens when observing philanthropy in action, we see that, as a practice, it is conditioned by the historical, cultural and economic context within which it finds itself. In a society like ours, organizations take charge of philanthropy, while being confronted with requirements regarding performance, transparency and their capacity to mobilize communities. As in the business world, philanthropic organizations are subject to an ever more efficient management imperative. Authors like Pineault go as far as talking about a mutation of philanthropy into an ensemble of communication practices. These communication strategies are even more crucial given that philanthropic organizations are in somewhat of a competition for their own slice of the ‘donation market’ pie in order to advance their respective causes. The incessant fundraising solicitations we receive are a perfect example. However, the professionalization of philanthropy is a phenomenon that goes much further than the multiplication of fundraisers; it is also visible in the increased education programs being offered as well as the establishment of professional associations. The references presented in this publication cover several dimensions of the professionalization of the philanthropic sector.
Happy Reading!
- Alalouf-Hall, D., Bergeron, C., Grant-Poitras, D.; Pue, K., Mac Donald, C. (2019).Careers in Philanthropy: An overview of the sector in 42 profiles
- Fontan, JM (2019) The invisible professions of philanthropy, PhiLab: Montréal.
- Lefèvre, S. & Rocheleau, J. (2015). Sauver le monde par prélèvements automatiques. Bédéreportage, Nouveau Projet n°7, Montréal.
(Abonnement nécessaire). - Brouard, F., Larivet, S. (2010). «Profession: Philanthrope», Le Philanthrope / The Philanthropist, vol. 23, no 2, p.166-175.
- Lefèvre, S. (2007). Le sale boulot et les bonnes causes. Institutionnalisation et légitimation du marketing direct au sein des ONG, Politix, vol. nº 79, no. 3, p. 149-172.
- Demers, A. (2018). L’impact des fondations dans le développement du réseau de la santé, PhiLab, Montréal
- List of philanthropy education programs in Canada
- PhiLibrary– January 2019: Careers in Philanthropy.








