A survey published in 2014 by the firms Léger and Épisode revealed that 93% of small and medium-sized enterprises (SMEs) lacked a donation policy.
The following research paper attempts to understand, through conversations with the directors of small youth-focused community organizations, such as a youth center and a family center, how they manage to develop, or not, a relationship with their community’s SMEs.
To read the following research paper, click here: Comment intéresser les dirigeants d’entreprises habitués aux grandes causes visibles, aux petits organismes de proximité?
Also on Academia
Research paper by Isabelle Dupuis, presented to Diane Alalouf-Hall
The direct translation of the title is: How do you get business leaders who are used to large, visible causes to be interested in small, local organizations?
* This article is in french only.